11 Reasons Why You Need A Website For Your Accommodation

You are a property owner and looking for ways to rent it; How will you do it easily and will enhance reservations but also your pocket; There are several ways and one of the most powerful is to create a website for your accommodation.

Whether you have an accommodation, whether it's an entire residential complex or a hotel, having a website gives you many advantages. In fact, in today's digital age, it is imperative to have a website in order to reach more customers and gain comparative advantage against your competitors.

In the past, listing your accommodation in the golden guide or putting up a sign “For rent” was enough to attract potential tenants. Then came the booking platforms. If you had registered your accommodation on any of these platforms, you had an advantage over those who didn't. But today there are so many listed properties and the competition is so great that it's really hard to stand out.

also, now everyone turns to internet to book accommodation for accommodation. So the only thing for sure is that you need to strengthen your online presence even more. In fact you have a great opportunity on your hands. If you want to raise your business - because it's a business- it's time to take the next step. Make a website for your accommodation!

Below we give you all the reasons why you should

11 Reasons why you should create a website for your accommodation

1. It strengthens your online presence

A website gives more chances to be done visible your accommodation to customers looking online. And when we talk about attracting customers, Increased chances of appearing in search results are the key.

An important part in this direction is the search engine optimization (SEO). That is, the process of optimizing your site to be classified higher on the pages of search engine results. Optimizing your site for Keywords associated with your rented property, mainly locally, You increase your probability of finding your site When they seek accommodation in the area.

To just say that. At least for example that you have a property in Paros. If someone goes googland for accommodation in Paros beyond the accommodation rental machines will also display the website accommodation that are optimized for search engines(have local SEO) For the island of Paros. So if you create a website, you have a greater advantage than someone who does not have a website for the accommodation of.

In addition, A website can help you to promote your property on social media. By using links to your website on social media, You can increase your accommodation visibility and approach a larger audience. For example if you have a blog on your site(and we suggest you have) You can create articles on the area(places to visit someone, activities etc). With these articles you have the advantage of feeding social media and increasing your chances of going out in search results.

Read this too: What is Business Blog and why do you have to integrate it directly into your business

2. Availability 24/7

With a website, Possible tenants can access information about your accommodation any time of the day or night.

As opposed simply with an office or a telephone line, that may have limited operating hours, A site is accessible to potential tenants at any time 24 hours a day.

If you have a booking system they can also close the accommodation directly even in 3 in the evening, Even if you are asleep(and your website is working on you!).

Through your site potential tenants can to see the details and photos of your accommodation. They don't have to get into the process of looking to find you. Website can provide answers to frequently questions about the accommodation, As pet policies, Terms of lease etc.. easily and directly.

3. Detailed information

A site allows you to provide detailed information about your accommodation, such as photos, video, accommodation policies etc..

All this plethora of information is hard to fit into a printed advertisement or any booking platform.

By providing detailed accommodation information on your site, you help potential customers to see your accommodation better. See what it has to offer and if it makes them. This can help attract customers looking for specific features or comforts In a lodging.

In addition, Since we are in the era of augmented(augmented) and virtual(virtual) reality you can even offer virtual tour of the property and area! Advanced; …Certainly. As well as sure he will make the difference.

The provision of all information beyond positive impression, It will save time to anyone who wants to close your property as it will solve all its questions.

4. Direct holdings

Through your website you will be able to have direct reservations directly and without supplies of intermediaries.

Of course and without a site, You can receive reservations directly by phone or email. However, Having a booking system on your site you get Another channel to increase bookings and therefore your revenue. Potential customers can see immediately the availability for dates they wish.

Remember, Booking on your own website is not just an alternative to a reservation over the phone or sending email. It is fundamentally changing the way you operate your business. A reservation machine website can help you secure a reservation in a minute without suffering customers and getting into the process of calling you or sending you email. Maybe never get into this process. Perhaps, turn to some of your competitor who won't bother them so much.

To increase your direct reservations even further you can register the booking application link to your social media, to Google Business and your e-mail marketing.

5. Direct payment

Many customers love electronic payments. All the more so if they rent a accommodation and have no contact with the host. Your site will help you in this direction. Making online payment via the site your customers can choose the payment method they wish(Credit or Debit Card, remittance etc). Make their reservation directly and pay directly.

This significantly improves the positive user experience(UX) For customers but also brings money to your wallet instant money.

6. Increasing your credibility

A well -designed site carries a feeling confidence and professionalism, something that makes potential customers to see seriously your accommodation. In addition, A website allows you to view positive reviews and testimonials by satisfied customers, something further increases your reliability and reputation. also, creates sense of security to customers to leave their details and money.

7. Competitive advantage

A website can help you distinguish from other owners and accommodation managers who do not have an online presence.

It is as with the first example we mentioned with the property in Paros. If someone searches for accommodation in Paros they will be displayed in search results in Paros rental websites. If you have a site and your competitor not, You win in the game of viewing.

A website can make it easier for potential customers to find your accommodation, So and increase your reservations against your competitors. In addition, that through the site You will view your unique features, Your comforts and information of your accommodation gives you one more advantage over your competitors.

8. Better communication

A website can make it easier for tenants to contact you easier. By placing a contact page with the phone, Whatsapp, the mail your but also one contact form You help your customers to trust you even more as they can come into contact with you in any way they wish.

They can also submit requests for additional services or requirements that may have. This leads to more bookings, positive user experience and positive mouth reviews.

9. Effective reinstatement

With a website, You can watch the detailed information(statistics) and acquire useful information.

Using website analysis tools, you can to watch the behavior of users, including page views, of abandonment rates and more. These help to understand how visitors interact with your website. Data can be used to improve design, of the functionality and experience of user of your website. In addition, Details can provide information on geographical location, Demographics and interests of your site visitors. These help to organize your marketing more effectively. also, mean more targeted ads and effective email marketing.

10. Independence

Registering your accommodation in a accommodation search engine enables you to be viewed through it. There, however, there is such great competition that eventually Perhaps your accommodation is a drop in a sea of choices. Having your own site you are not dependent on detention engines and you stand out by the crowd. You can take control of your deductions by optimizing your isotope and your marketing strategy.

also, you've got 100% control on your site in terms of content, the photos and information you want to post.

End, Once reservations are made directly through your site save supplies and charges from other intermediaries.

11. You can add more than one accommodation

Does not mean that each accommodation should have its own website. If you have more than one accommodation you can register them all on the same website. This gives you the ability to have with a lot of triangles a lot!

And now that we imagine we've convinced you that having a website for your property is a very strong paper, We will also say some things to take care of when creating the.

We have specialization in website design for accommodation and some of the mistakes we observe on accommodation sites are:

Poor design

What is good design; It's a site designed by a professional designer with nice pictures, graphics and layout; Not necessarily. This is only a dimension of.

In fact, A professional website should be designed with user experience and reservation conversion. What does this mean; In addition to beautiful, Website should be designed in a way that the user is more likely to book. A professionally designed site should be comfortable to navigation, to load easily but also to create a positive user experience in general.

Non -incorporation of a booking system

To have any of the benefits we mentioned above you need to have a booking system on your site. Through your system your customer will check availability, will be able to close your accommodation immediately and easily and choose the payment method he wishes.

Limited payment options available

One of the trumps of having a website for your accommodation is that the customer can book directly. So make sure you have a secure payment system. also, Make sure you have over two or three of the payment methods available(credit card, deposit to a bank account, PayPal et al.) but also to accept all the cards (MasterCard, Visa, American Express).

Website Security

Online scams are now regular. It is extremely important that your site is Certified SSL, to win your customers' trust. By ensuring that your site meets security standards your customers feel confident about booking directly from your site.

Indicate SSL certification and add secure gates to your site.

Clearly these are just some of the things you need to look out for. There are much more. If you want to build a powerful website for your accommodation we can see it more thoroughly and specialized. We have a lot of experience in creating website accommodation and we can create together.

Conclusion

Being a website for your accommodation has many benefits to. By creating your own website, You can have more Check in the booking process and increase your view. You can reach a wider audience and offer a more personalized experience to your customers. In addition, Holding a website allows you be established as a professional in your industry. Therefore, If you want to develop your business, think very seriously about creating a website today and start filling reservations and money in your wallet.

If you find it difficult to organize the right marketing strategy or create your site, We can do it together. Just contact us.

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